I am interested in this post both in the content of the message and also in the medium chosen to present the message.
Many of my readers know that I have an interest in the electrolized water processing systems by Enagic USA which produce Kangen Water (a trademark of Enagic). The systems produce various waters with multiple purposes with variable pH levels from 2.5 (strong acidic) to 11.5 (strong alkaline) with drinking waters form 8.5 to 9.5 pH readings. The three potential health benefits of the drinking water include alkaline pH level, strong antioxident, and micro clustering of the water – all the result of the filtering and processing by electrolysis. I have described the system in our Age Management Group here on www.ActiveRain.com/groups/agemanagement.
I created a video today for the Kangen Water systems to be used in video email messages to prospects via talk Fusion and also on Facebook and Twitter. Although I use www.RealEstateShows.com for real estate property tours, this application needed something a bit more hip and faster paced. So I turned to www.animoto.com to produce the following clip. You will see why if you view the video. (less than two minutes)
The purpose of this clip is to attract the attention of the prospect to get him or her to come to a product demonstration meeting. It was important to present an image of health benefits without giving too much information about the product so as to stimulate the prospects interest – without giving enough information that he would decline to attend the meeting. So it is not a problem if the viewer cannot read everything in the fast paced clip – it may cause him to look at the clip again (all to the good). More specific information and opportunity for questions comes at the full presentation meeting.
So while I am always talking about the benefits of Kangen Water, here my point is that we have different tools and technologies available to us to present our message and sometimes the choice of which tool to use helps us deliver our message to our prospects.
Enjoy (1 min 47 sec)
My source: http://www.youtube.com/watch?v=lCizQN4Ckxs


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